Imagine you wrote an awesome blog post on your favorite topic and despite that the blog post doesn’t gets much attention on social media! but you added social sharing buttons on your blog right?
Many marketers face these issue these days. Writing great content is very important but what is more importance is that the article get the amount of shares it deserves so that business can meet ROI. To that end, there are some things you need to do to get the most out of social sharing.
Two facts a marketer need to know about social sharing are as follows:
1. Selection of the social network.
Currently, there are more than 100 social sharing option available. Choosing the right one is very important. First make sure the social sharing network you are adding is popular among your target audience. Second, target the social network where you can find prospective customers.
2. Location plays an important role
The number of times article is shared is directly proportional to the location of social sharing buttons. Also, there should be a clear call to action mentioning something like “please share this article ” or “loved this article? feel free to share it with your friends”
This article was originally published at Best Practices : Social Sharing
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